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Poqr Mher (Hovhannes Margaryan, 2026)

Hovhannes Margaryan is a Creative Director, filmmaker, and creative strategist with more than 15 years of experience in branding, communication strategy, creative leadership, and innovation. Throughout his career, he has led award-winning campaigns and creative initiatives for leading brands, combining strategic thinking with storytelling across advertising, film, and emerging technologies.
An internationally awarded creative, his work has received multiple Grand Prix, Gold, Silver, and Bronze awards at some of the world's most prestigious advertising and communications festivals, reflecting a consistent track record of creative excellence and industry recognition.
In 2025, he founded 485 Center for Generative Technologies, a multidisciplinary studio dedicated to exploring the intersection of artificial intelligence, creativity, and visual storytelling. The same year, he produced and directed Mher Junior, the first AI-animated feature film to receive a theatrical release in the region, marking a significant milestone in the adoption of generative technologies in filmmaking.
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